Home & DIY market intelligence — down to the suburb

Track home & diy demand where it actually happens. sharematrX resolves hourly, daily, weekly and monthly search volumes, traffic spikes, seasonality and weather multipliers, competitor share of voice and retailer/delivery-app share for 5 categories and 8 subcategories across 10 countries.

Home & DIY categories and subcategories we report on

Hardware & Tools

  • Power Tools

Furniture

  • Lounge Furniture

Paint & Decor

  • Paint
  • Flooring & Tiles

Garden & Outdoor

  • Braai & Grills
  • Garden Care

Kitchen Appliances

  • Small Appliances
  • Large Appliances

Brands tracked in Home & DIY

Bosch
Ryobi
DeWalt
Makita
Coricraft
IKEA
Wetherlys
Dulux
Plascon
Duram
Prominent Paints
Fired Earth
Medal Paints
Belgotex
CTM
Italtile
Weber
Cadac
Jetmaster
Megamaster
Home of Living Brands
Efekto
Wonder
Gardena
Russell Hobbs
Kenwood
Ninja
Mellerware
Philips
Nespresso
Sunbeam
Defy
Samsung
LG
Hisense
Whirlpool
KIC

Retailers and delivery apps

Checkers Sixty60
Uber Eats
Mr D Food
Takealot
Woolworths Dash
Pick n Pay asap!
Walmart
Instacart
Amazon Fresh
Tesco
Deliveroo
Makro / Independent Wholesalers
Jumia
Shoprite
SPAR
Clicks
Dis-Chem
Bolt Food
Target
Kroger
DoorDash
Costco
Sainsbury's
Ocado

What a home & diy report answers

  • Where is demand rising or falling this week, by city and suburb?
  • Which brands are winning share of voice, and who is taking it from whom?
  • Which retailers and delivery apps convert the most searches in each area?
  • What hour of the day and day of the week should media spend land on?
  • How much of the swing is seasonality or weather versus real category growth?

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