FMCG · Household Cleaning

Sta-soft Market Share Report

Searched as “sta-soft market share”. This report resolves Sta-soft's position in household cleaning — hourly, daily, weekly and monthly search demand, traffic spikes, seasonality and weather multipliers, digital share of voice against rival brands, retailer and delivery-app share, buyer intent and recommended actions — city by city and suburb by suburb.

Competing brands tracked

Handy Andy · Domestos · Jik · Mr Min · Pledge · Sunlight Liquid · Sunlight Dishwash · Cobra

Cities covered

Johannesburg · Cape Town · Durban · Pretoria · Gqeberha · Bloemfontein

Retailers & delivery apps

Checkers Sixty60 · Uber Eats · Mr D Food · Takealot · Woolworths Dash · Pick n Pay asap! · Walmart · Instacart

What you get

  • Executive summary with intent and demographics
  • Search volume trends and traffic spikes
  • Competitor share of voice and brand position
  • Recommended actions and predictive Q&A

Questions this Sta-soft report answers

  • What is Sta-soft's share of search in household cleaning this month?
  • Which suburbs are searching for Sta-soft most, and when in the day?
  • Which rival brand is taking demand from Sta-soft, and on which retailer?
  • How does weather and seasonality move Sta-soft demand week to week?

Sta-soft by city

Other household cleaning brands