FMCG · Cooking Oils & Spreads

Nutella Market Share Report

Searched as “nutella market share”. This report resolves Nutella's position in cooking oils & spreads — hourly, daily, weekly and monthly search demand, traffic spikes, seasonality and weather multipliers, digital share of voice against rival brands, retailer and delivery-app share, buyer intent and recommended actions — city by city and suburb by suburb.

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Competing brands tracked

Sunfoil · Excella Oil · D'lite · Olein · Spar Oil · Holsum · Rama Spread · Flora Spread

Cities covered

Johannesburg · Cape Town · Durban · Pretoria · Gqeberha · Bloemfontein

Retailers & delivery apps

Checkers Sixty60 · Uber Eats · Mr D Food · Takealot · Woolworths Dash · Pick n Pay asap! · Walmart · Instacart

What you get

Executive summary with intent and demographics
Search volume trends and traffic spikes
Competitor share of voice and brand position
Recommended actions and predictive Q&A

Questions this Nutella report answers

What is Nutella's share of search in cooking oils & spreads this month?
Which suburbs are searching for Nutella most, and when in the day?
Which rival brand is taking demand from Nutella, and on which retailer?
How does weather and seasonality move Nutella demand week to week?