FMCG · Cooking Oils & Spreads

Holsum Market Share Report

Searched as “holsum market share”. This report resolves Holsum's position in cooking oils & spreads — hourly, daily, weekly and monthly search demand, traffic spikes, seasonality and weather multipliers, digital share of voice against rival brands, retailer and delivery-app share, buyer intent and recommended actions — city by city and suburb by suburb.

Competing brands tracked

Sunfoil · Excella Oil · D'lite · Olein · Spar Oil · Rama Spread · Flora Spread · Marmite

Cities covered

Johannesburg · Cape Town · Durban · Pretoria · Gqeberha · Bloemfontein

Retailers & delivery apps

Checkers Sixty60 · Uber Eats · Mr D Food · Takealot · Woolworths Dash · Pick n Pay asap! · Walmart · Instacart

What you get

  • Executive summary with intent and demographics
  • Search volume trends and traffic spikes
  • Competitor share of voice and brand position
  • Recommended actions and predictive Q&A

Questions this Holsum report answers

  • What is Holsum's share of search in cooking oils & spreads this month?
  • Which suburbs are searching for Holsum most, and when in the day?
  • Which rival brand is taking demand from Holsum, and on which retailer?
  • How does weather and seasonality move Holsum demand week to week?

Holsum by city

Other cooking oils & spreads brands