FMCG · Personal Care
Dove Market Share Report
Searched as “dove market share”. This report resolves Dove's position in personal care — hourly, daily, weekly and monthly search demand, traffic spikes, seasonality and weather multipliers, digital share of voice against rival brands, retailer and delivery-app share, buyer intent and recommended actions — city by city and suburb by suburb.
Competing brands tracked
Nivea · Vaseline · Lux · Protex · Lifebuoy · Dettol · Shield · Rexona
Cities covered
Johannesburg · Cape Town · Durban · Pretoria · Gqeberha · Bloemfontein
Retailers & delivery apps
Checkers Sixty60 · Uber Eats · Mr D Food · Takealot · Woolworths Dash · Pick n Pay asap! · Walmart · Instacart
What you get
- Executive summary with intent and demographics
- Search volume trends and traffic spikes
- Competitor share of voice and brand position
- Recommended actions and predictive Q&A
Questions this Dove report answers
- What is Dove's share of search in personal care this month?
- Which suburbs are searching for Dove most, and when in the day?
- Which rival brand is taking demand from Dove, and on which retailer?
- How does weather and seasonality move Dove demand week to week?