FMCG · Personal Care

Dettol Market Share Report

Searched as “dettol market share”. This report resolves Dettol's position in personal care — hourly, daily, weekly and monthly search demand, traffic spikes, seasonality and weather multipliers, digital share of voice against rival brands, retailer and delivery-app share, buyer intent and recommended actions — city by city and suburb by suburb.

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Competing brands tracked

Dove · Nivea · Vaseline · Lux · Protex · Lifebuoy · Shield · Rexona

Cities covered

Johannesburg · Cape Town · Durban · Pretoria · Gqeberha · Bloemfontein

Retailers & delivery apps

Checkers Sixty60 · Uber Eats · Mr D Food · Takealot · Woolworths Dash · Pick n Pay asap! · Walmart · Instacart

What you get

Executive summary with intent and demographics
Search volume trends and traffic spikes
Competitor share of voice and brand position
Recommended actions and predictive Q&A

Questions this Dettol report answers

What is Dettol's share of search in personal care this month?
Which suburbs are searching for Dettol most, and when in the day?
Which rival brand is taking demand from Dettol, and on which retailer?
How does weather and seasonality move Dettol demand week to week?