FMCG · Coffee & Tea

Freshpak Market Share Report

Searched as “freshpak market share”. This report resolves Freshpak's position in coffee & tea — hourly, daily, weekly and monthly search demand, traffic spikes, seasonality and weather multipliers, digital share of voice against rival brands, retailer and delivery-app share, buyer intent and recommended actions — city by city and suburb by suburb.

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Competing brands tracked

Jacobs · Nescafé · Ricoffy · Frisco · Koffiehuis · Douwe Egberts · Lavazza · Illy

Cities covered

Johannesburg · Cape Town · Durban · Pretoria · Gqeberha · Bloemfontein

Retailers & delivery apps

Checkers Sixty60 · Uber Eats · Mr D Food · Takealot · Woolworths Dash · Pick n Pay asap! · Walmart · Instacart

What you get

Executive summary with intent and demographics
Search volume trends and traffic spikes
Competitor share of voice and brand position
Recommended actions and predictive Q&A

Questions this Freshpak report answers

What is Freshpak's share of search in coffee & tea this month?
Which suburbs are searching for Freshpak most, and when in the day?
Which rival brand is taking demand from Freshpak, and on which retailer?
How does weather and seasonality move Freshpak demand week to week?